Posts tagged " skills "

Real Sponsor Relationsips

How To Actually Build Real Sponsor Relationships

February 24th, 2016 Posted by No Comment yet

I was recently asked, “I think SponServe’s content is great. I especially like your focus on making sponsor relationships and selling the core focus through efficient management. But, how do I actually build and maintain meaningful sponsor relationships?”

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Selling Sponsorships - The Key Ingredients Of Success

Selling Sponsorships – The Key Ingredients Of Success

February 9th, 2016 Posted by No Comment yet

Selling sponsorships is always a focus. However, one of the biggest conundrum’s I see, especially when speaking with new sponsorship professionals, is pitch structure.

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Manage Sponsorship Agencies

How To Manage Sponsorship Agencies

February 3rd, 2016 Posted by No Comment yet

The need to manage sponsorship agencies – it is just one complexity in the world of sponsorship management. It is the fact that when you are dealing with a partner, you are not always actually simply dealing with the partner.

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great sponsorship management

Great Sponsorship Management – The Three Things It Takes

January 27th, 2016 Posted by No Comment yet

We live in a world where success and lessons are all around us. I was listening to the radio the other day and I heard a comment about a world class athlete which I immediately related back to great sponsorship management and what it takes.

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talent shoot tips

The Talent Shoot – 5 Tips To Ensure Success

January 17th, 2016 Posted by No Comment yet

I’ve been to countless talent shoots over the years. Some have been great whilst others have been challenging. As such, I’ve developed some techniques to help ensure all goes well.

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Winning At Sponsorship 2016

Sponsorship – The Three Keys To Winning In 2016

January 12th, 2016 Posted by No Comment yet

I was having a conversation with someone the other day and they commented, “Things in sponsorship are really bloody hard right now. We are finding it really tough to attract and land new investment. Is that what you are seeing?”

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sponsorship conferences

Sponsorship Conferences – 3 Essential Elements To Look For

January 5th, 2016 Posted by No Comment yet

Are you planning some personal development in 2016? Sponsorship conferences are always a great option so I thought I would take a look at what to look for in good sponsorship conferences.

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Successful Sponsorship – What makes a good organisation?

Successful Sponsorship – What Makes A Good Organisation?

December 16th, 2015 Posted by No Comment yet

So what makes a successful sponsorship organisation? Here are what I believe are the 5 most important elements and some tips for success.

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What Makes A Good Sponsorship Activation?

What Makes A Good Sponsorship Activation?

December 9th, 2015 Posted by No Comment yet

Activations are the lifeblood of any sponsorship. In many cases they are what deliver the value on the objectives sponsors are looking for. In other words – Return On Investment (ROI). Coming up with idea, however, is no easy feat. (more…)

A New Trend In Sponsorship – Pre-Servicing

A New Trend – Sponsor Pre-Servicing

December 1st, 2015 Posted by No Comment yet

Over the past few years I have seen a new trend emerging within sponsorship, particularly from those who I consider market leaders in this space and to who I pay close attention to. It’s called Sponsor Pre-Servicing.

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