Monthly Archives: August, 2018

4 Lessons For Brands When Negotiating Sport Sponsorships

August 29th, 2018 Posted by

Thinking about dipping your toe in the water of a sports-based sponsorship? Or maybe your entire leg? Or perhaps you’re already so up to your neck in a sponsorship that you’re almost part of the rights holder! (more…)

Sponsorship Jobs That Caught Our Eye – 27 August 2018

August 27th, 2018 Posted by

Each week, we round up the sponsorship, commercial and partnership jobs, from all over the globe, that we think might be of interest. Here are the ones that caught our eye this week.

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Sponsorship Jobs That Caught Our Eye – 20 August 2018

August 20th, 2018 Posted by

Each week, we round up the sponsorship, commercial and partnership jobs, from all over the globe, that we think might be of interest. Here are the ones that caught our eye this week.

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Inside Sponsorship – Universal Music Group – Roddy Campbell – Ep 60

August 15th, 2018 Posted by

Music and entertainment sponsorship isn’t an area of sponsorship that lives in the limelight. That is ironic considering the artists involved do exactly that day-to-day; live in the limelight. (more…)

Sponsorship Jobs That Caught Our Eye – 13 August 2018

August 13th, 2018 Posted by

Each week, we round up the sponsorship, commercial and partnership jobs, from all over the globe, that we think might be of interest. Here are the ones that caught our eye this week.

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Sponsorship Jobs That Caught Our Eye – 6 August 2018

August 6th, 2018 Posted by

Each week, we round up the sponsorship, commercial and partnership jobs, from all over the globe, that we think might be of interest. Here are the ones that caught our eye this week.

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Why You Should Focus on Sponsorship Measurement Accountability

August 1st, 2018 Posted by

I read a report last week which was released by the Association of National Advertisers and the Marketing Accountability Standards Board titled Improving Sponsorship Accountability Metrics.

Based on the North American market, the study outlines the key factors surrounding the sponsorship industry and success measures that brands have in place to assess their partnerships. (more…)